FIFA Legends assemble for exclusive FIFA Women’s World Cup France 2019™ campaign

Some of the biggest stars in football, including Alex Scott, Marcel Desailly, Nadine Kessler, Michael Essien, Laura Georges and Gilberto Silva, have assembled as part of a 23-strong FIFA Legends squad for a campaign that will see these illustrious footballing personalities harness their sporting superpowers and turn into superheroes on a mission to promote the FIFA Women’s World Cup 2019 and the women’s game in general.

With just four months to go before FIFA’s flagship women’s football tournament kicks off, 23 current and former players, representing 19 of the tournament’s qualified nations, are coming together in a one-of-a-kind promotional initiative to support the FIFA Women’s World Cup France 2019 and drive match attendances, increase TV viewership, generate engagement and inspire a new generation to play women’s football.

Made up of 13 women and ten men, the squad members were selected for their superhuman qualities and unshakeable commitment on and off the pitch. Each has had to overcome obstacles in the face of adversity and as part of the campaign and the wider FIFA #DareToShine movement, will be encouraging women and girls to push boundaries to succeed in all areas of life.

Former England footballer Alex Scott said: “Who hasn’t dreamed of being a superhero?! I’m so excited about #LegendsAssemble because my alter ego, Trail Blazer, has only one objective – to empower girls and women and encourage them to play football!” Continue reading “FIFA Legends assemble for exclusive FIFA Women’s World Cup France 2019™ campaign”

EDF announced as National Supporter of FIFA Women’s World Cup France 2019

FIFA and the Local Organising Committee (LOC) have announced the signing of EDF – a global leader in low-carbon energies – as a National Supporter of the FIFA Women’s World Cup 2019, taking place in nine Host Cities all over France next summer, from 7 June to 7 July.

Already involved in the promotion of women’s football, EDF is strengthening its commitment by supporting the biggest single-sport women’s event in the world. The group becomes the fifth National Supporter for the 2019 edition of the FIFA Women’s World Cup™, a festival of football and showcase for the rapid global evolution of women’s sports.

Noël Le Graët, President of the LOC and the French Football Association (FFF), said: “A partner of the French Football Association for many years, EDF has joined us today to support the organisation of the FIFA Women’s World Cup France 2019. With the draw just days away, this is an excellent piece of news, and we would like to welcome EDF on board as our fifth National Supporter. The world-renowned French group is reinforcing its firm commitment to women’s football through its participation in this major tournament.”

Philippe Le Floc’h, FIFA’s Chief Commercial Officer, commented: “We are excited to announce another significant signing for the FIFA Women’s World Cup. Our strong line-up of National Supporters clearly confirms the growing interest for women’s football. Continue reading “EDF announced as National Supporter of FIFA Women’s World Cup France 2019”

BBC CONFIRMED AS OFFICIAL RADIO BROADCASTER FOR THE ICC CRICKET WORLD CUP 2019

BBC Test Match Special has secured rights to broadcast ball-by-ball coverage of the ICC Cricket World Cup 2019, to be held in England & Wales next year. Test Match Special will be broadcast to fans on multiple platforms across the United Kingdom, including on BBC Radio 5 live Sports Extra, Radio 4 Long Wave and the BBC Sport website.  The broadcast of the ICC Cricket World Cup 2019 is part of a long-term deal with Channel 2 Group Corporation, ICC’s Global Audio Rights Partner, who hold exclusive rights to sub-license audio rights to ICC events until 2023. The deal will ensure that TMS covers all the ICC’s major events through to the 2023 Cricket World Cup in India – including the Women’s World Cup in New Zealand in 2021 and the men’s and women’s ICC World Twenty20 events.

ICC Chief Executive David Richardson said: “Next year is going to be as big as it gets as fans look forward to the ICC Cricket World Cup with anticipation. That the ball-by-ball coverage of the tournament will be broadcast on BBC Test Match Special is great news, it is part of the fabric of our game and has tremendous reach on multiple platforms across the United Kingdom.”

Ajay Sethi, Chairman – Channel 2 Group Corporation, said: “BBC TMS has an incredible fan base, who have been enjoying cricket coverage for over 60 years, and so we are thrilled to have partnered with TMS until 2023. We now look forward to securing additional radio broadcasters to ensure all cricket fans worldwide are given the chance to listen to coverage of the ICC Cricket World Cup 2019.” Continue reading “BBC CONFIRMED AS OFFICIAL RADIO BROADCASTER FOR THE ICC CRICKET WORLD CUP 2019”