“Much like W has redefined modern luxury, Dubai is a city that is firmly in charge of writing its own narrative, fearlessly embracing the future through design, technology and global culture,” said Anthony Ingham, Global Brand Leader, W Hotels Worldwide. “The energy and marvel of this incredible city make it the perfect destination for a W Escape – our unique take on a resort holiday – where the bold style, iconic service and signature scene of a W come to play.”

The breathtaking design of W Dubai – The Palm celebrates the evolution of one of the most dynamic cities in the world, seamlessly juxtaposing the organic, natural curves of sand dunes and coastline with the marvel of the geometric lines of the city’s skyscrapers. It begins with the hotel’s iconic “W” sign patterned to resemble an evaporated desert river bed and the WHEELS (valet) area reminiscent of a falage, a cavernous riverbed covered by palm fronds. Leading guests into the hotel is a stunning display of Orsoni glass tiles in colors inspired by overgrown foliage which reflect the golden sun on the horizon. A head-raising, five-story atrium envelopes the Welcome Desk, a nod to desert fortresses and citadels of long ago. Golden trusses comprised of framed boxes sparkle throughout the space, representing different stages of modern construction in Dubai, a common sight of the ever-changing cityscape, and sit upon carpets that depict the island’s surrounding waters reflecting both construction and clouds. Continue reading “The Palm Marks First W Escape In The Middle East”